“More happens in five years than you and I would ever dream. Less happens in one year than we would ever hope. In building a movement, time is our friend.”
Having a 12 year plan has transformed our ministry.
The tendency in the fall is to plan the urgent.
There are fliers that need to be printed, rooms that need to be reserved, retreats that need to be planned.
But how does this fall fit into your long term plan?
A long term strategy keeps us from bouncing around to a different strategy every year.
We actually plan in 5 year chunks- in 2005 we set some goals for 2010. And this year we set goals for 2015. But it all fits into a longer-term, 12 year plan (more in a couple days, on “Why 12 years?”).
Every fall our strategy is the same:
- Reach a progressively bigger freshman class
- In order to build a bigger movement
- In order to eventually reach the campus
We’re serious about reaching the entire campus with the gospel.
And we’re serious about doing it in a relational way (students hearing the gospel from a friend).
In other words, we’re serious about this vision:
“That everyone would know someone who passionately follows Jesus”
Of course everyone in college ministry is aiming to reach freshmen. But not all succeed to the same degree.
So “reach a bigger freshmen class” is not real helpful.
But for some reason, when you put a number on it, a goal, things start to change.
“We want to involve 40 freshmen this year in Bible studies”
And even more important is the overall context in which that numerical goal fits:
“We want to involve a freshman class of 40 this year, and next year we want to reach 80, and a couple years later 100, and eventually we hope to have a movement of the size and maturity to be able to TRULY reach every student on this campus.”
Why does something as small as a numerical goal for freshmen change things?
1) It forces you to plan differently
2) It gives your staff and students hope/vision
More thoughts on each of those tomorrow.
How would you sum up your long term strategy to reach the campus?
What have you found to be helpful in keeping a long term plan?
photo courtesy of Leo Reynolds